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Email: JimR@mentorusa.com
 

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»Advertising and marketing to the Baby Boomers

The influential over-50 segment has $2.3 trillion in annual  spending power and today controls 50% of all discretionary income. Even more staggering is an unfolding demographic truth: more than 30 percent of Americans will be over 50 by 2010.      

http://www.marketingtoboomermen.com/

Venture One:

Venture One tracks the venture industry closely and sells its findings to clients, which are largely venture capital funds. http://www.ventureone.com/


» Periodicals:

Red Herring: http://www.herring.com/
Upside:
http://www.upside.com/

» Free Online Financial Resources:

Venture Capital Resource Library: http://www.vfinance.com/
Hoover’s IPO Central:
http://www.hoovers.com/ipo
Annual Reports:
http://www.annualreportservice.com/

» Human Resource

CareerPath: http://www.careerpath.com/
Monster Board:
http://www.monsterboard.com/
Salary Guide:
http://jobsmart.org/tools/salary/index.htm

» Online Trade Press:

Comprehensive Listings by Industry: www.owt.com/dircon/mediajum.htm
Directory of Magazines:
http://www.mediafinder.com/mag_home.cfm

» Public Company Research:

EDGAR: http://www.sec.gov/cgi-bin/srch-edgar
Annual Reports:
http://www.prars.com/intro.html
Hoovers: http://www.hoovers.com/
Market Guide:
http://www.marketguide.com/


» Company Directories:

Dun & Bradstreet: http://www.companiesonline.com/
» Market Research Report Producers:

Data Monitor: http://www.datamonitor.com/
Forrester Research:
http://www.forrester.com/

MarketResearch.com: http://www.marketresearch.com/
Lexis-Nexis: http://www.lexis-nexis.com/
Northern Light:
http://www.nlsearch.com/
Company Sleuth:
http://www.companysleuth.com/
WhoWhere?:
www.whowhere.com/business/

» Demographics and Statistics Sites:

U.S. Census Bureau: http://www.census.gov/statab/www/
U.S. Government Statistics:
http://www.fedstats.gov/index.html

» Helpful Links


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